Where giving abounds

Where giving abounds

For retailers. For businesses. For generous souls. Make your online address as easy to remember as the experience you provide.

Finding the perfect gift can be daunting. It takes thoughtfulness, creativity, generosity, and, often, a lot of dedication. But, when we see the elated look of surprise and appreciation on someone's face, we don't question for a second whether it was worth the effort. We offer gifts as an expression of love, friendship, gratitude, solidarity, charity, and the list goes on. This one act can go a long way in building relationships that stand the test of time.

Most people have, at some point, turned to the Internet for help finding just the right gift. As online retail approaches new heights each year, more and more gift buying occurs online and the businesses that serve this niche must find ways of standing out from the crowd and engaging their customers.

.Gift will become the Internet's great exchange of gift purchases and ideas. From ideas to presentation, .gift will turn everyday people into the ultimate gift givers, deepening their connections while making the hunt for the perfect find as pain-free as possible.

Appending your web address with ".gift" will clearly orient your customers on what you have to offer. Retailers, businesses, and gift givers on their all-important quest will all find that this top-level domain satisfies their online needs.

One day, Internet users will instinctively turn to the .gift domain to find that one-of-a-kind item to bestow upon the people they care about. Continued improvement in the online experience will result in richer, more engaging interactions with the shops, boutiques, and service providers that serve them.

Why does the world need the .gift TLD?

The .com space is exhausted of meaningful names. Perform a quick attempt to find a domain for a new venture, and you will immediately see how Internet naming, as it stands today, is limiting the creation of new brands. We are forced to a) restrict our brand name based on the remaining available .com names, b) seek out a name in the unpredictable secondary market, or c) settle for a mediocre domain name that threatens our visibility and credibility on the Internet.

As an increasingly tech-savvy population continues to find new ways to connect and do business online, good names will only get more and more difficult come by. New, specialised gTLDs, like .gift, are the answer. They will introduce a whole new realm of highly relevant and intuitive naming alternatives for registrants to tap into.

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